Endesa and IAG continue to work together to offer their customers benefits. The energy company has renewed its agreement with Iberia Plus and Vueling Club for a further three years, enabling Endesa customers and members of Iberia and Vueling’s loyalty programme to accumulate Avios, which they can use to purchase or obtain discounts on flights, as well as book other services such as hotel stays, car hires and leisure activities. The agreement could potentially benefit Endesa's 6.2 million electricity customers in the free market in Spain.
The Vuela con Endesa alliance has already delivered more than 100 million Avios to customers who joined the programme, equivalent to more than 1,500 round-the-world flights or around 50,000 long-haul flight hours. Now, with the renewal of the agreement, registered customers will be able to continue to earn Avios, while new customers will have the opportunity to sign up and start taking advantage of the partnership.
The energy company has launched a loyalty campaign in which customers who have not yet registered with the alliance can obtain 1,000 Welcome Avios (up from 200) and 50 more every month if they register before 10 February 2023, without having to purchase any additional services or change their terms and conditions, simply for being Endesa customers. In addition, all those who are not yet customers and sign up for electricity, gas and maintenance services can obtain up to 12,500 Avios.
To benefit from the agreement, customers must have an Iberia Plus or Vueling Club card, which can be obtained free of charge from the website. After that, all they have to do is visit the endesa.com Customer Area and, in the "Customer benefits" and "Fly with Endesa" sections, go to the "Advantages of being a customer" and "Fly with Endesa" sections. Once there, they can register using their Iberia Plus or Vueling Club card quickly and easily.
Maite González, Endesa's Residential and Business Director, explains that "This agreement is being very well received by customers and, with its renewal, we are continuing our commitment to customer loyalty by offering them additional benefits for being Endesa customers".
Gabriel Perdiguero, Iberia's Director of Customers, Transformation and IT, said, "We are delighted to be working with Endesa. This agreement allows us to bring all the advantages of the Iberia Plus programme to another large segment of customers; it also provides them with new ways of obtaining Avios and, in short, gives our loyalty programme greater added value for our customers".
Iberia created its Iberia Plus programme in 1990 to reward the loyalty of its best customers with flights and other exclusive benefits. Today, the programme has more than 10 million cardholders and offers six card levels: Classic, Silver, Gold, Platinum, Platinum, Infinita and Infinita Prime. With the Iberia Plus card, every time an Iberia flight is booked or services are contracted with Endesa, Avios are earned which can be redeemed for flights, hotel stays, car hires and other services.
About Endesa
Endesa is the leading electricity company in Spain and the second largest in Portugal. It is also the second-largest gas operator in the Spanish market. It operates an integrated generation, distribution, and supply business and also offers, through Endesa X, value-added services aimed at the electrification of energy uses in homes, businesses, industry and public administrations. A new line of business, Endesa X Way, is dedicated entirely to electric mobility. Endesa is firmly committed to the United Nations' SDGs and, as such, strongly promotes the development of renewable energies through Enel Green Powe España, the digitalisation of grids through e-distribution, and Corporate Social Responsibility. It is also active in this last area through the Endesa Foundation. Its workforce totals around 9,260 employees. Endesa is part of Enel, Europe's largest electricity group.
About Iberia
Iberia has been flying from Spain for more than 95 years, with the purpose of generating prosperity by connecting people with the world. It is part of the IAG airline group, the first in the world to commit to achieving zero net emissions by 2050 and to operate with 10% sustainable aviation fuel by 2030. Iberia is the leading airline between Europe and Latin America, as well as being one of the first members of the Oneworld alliance, and, together with Iberia Express and Iberia Regional Air Nostrum, offers flights to fifty countries from Madrid's airport, where its hub is based. In addition to the airline business, its activity is diversified into cargo transport, aeronautical maintenance and airport services.
